top of page
geometric abstract futuristic random shapes, monochromatic, new horizons, inspired by cons

Michael G.
 Chaszczewski

Graphic Designer & Marketing Coordinator

My Design Process

Prototype

Test

processGraphic-01.png

Plan

Iterate

Refine

Review

My Design
Process

Empathize

webIcons-03.png
webIcons-05.png
webIcons-04.png
webIcons-06.png
webIcons-02.png

Pragmatic design workflow focusing on efficient usability and lasting appeal.

Iterative design process defining user empathy, carrying through to refined products ready for implementation.

Systems level approach with flexible solution growth to broaden a user base

and integrate well into future applications

and physical systems.

Aesthetically pleasing designs with well executed balance and meaningful delivery.

Strategic design thinking employing theory and implementation.

Projects

Catalogs & Booklets

Print Production, Branding & Marketing

Task: A collection of print catalogs and booklets comprising product offerings, technical manuals, PlayBills, and book cover designs.

Flyers
Print Production, Branding & Marketing
Task: A series of single sheet flyers for sales marketing purposes and event promotions highlighting product features, overall functional benefits, and event details.
Brochures
Print Production, Branding & Marketing
Task: Designed comprehensive product and service marketing brochures for flagship devices, offered services, and detail features, functionality and benefits for marketing and sales.
Web Design
Web Design, Branding & Marketing
Task: Design a new corporate website for Suntree Technologies to aid in brand​recognition, develop professional identity and drive sales performance. 
ST Website.PNG
Information Design
Typography, Writing, & Sales Marketing
Task: Write and Design graphic products for informational exhibitions, as well as project case studies for the installation and application of various flagship products throughout the USA. 
Exhibition Collateral
Exhibition Design, Print Production & Marketing
Task: Design floor and hanging banners to be used in conjunction with product models and booth exhibitions at trades show events.
ST-OI-Banners.jpg
ST-Sign-Mockup-Cannonball.jpg
Exhibition
Signage
Exhibition Design & Marketing
Task: Develop advertisement designs for overhead co branded signage utilized at trade show events to indicate the Olcastle Infrastructure booth. 
Branding & Logo Design
Brand Identity Development & Design
Task: Analyze and develop a brand identity, including logo, typography, marketing collateral and brand standards guidelines.
Social Media / Multimedia Ads
Social Media Marketing & Design
Task: Cultivate a social media presence on various platforms to advertise products, services, and events.

Masters (MFA) Thesis

Crime Map Dynamic Icons
Icon Design, Predictive Policing
Task: Create a crime mapping  strategy for police agencies that addresses lacking data needs by designing a cohesive unified visual language of mapping symbols.
CM-Mockup.jpg
Projects
Flyers
Brochures
Website
Social
Manuals
Case Studies
Catalog
Forms
Profile
Banners
Signage
Academic Works
Symbols
ESB
Subway

About Me

I’m a creative, conscientious, and process-driven designer with several years of experience in visual communication, branding, and digital media. I combine strategic design thinking with a refined visual approach to create work that’s both beautiful and purposeful design that communicates clearly and connects with people.

 

I hold an MFA in Visual Communication Design from the Rochester Institute of Technology and a BS in Electronic Media Arts from Rensselaer Polytechnic Institute. My background spans information design, typography, brand identity, web and app design, and motion graphics allowing me to craft cohesive digital storytelling experiences from concept to completion.

 

Alongside my professional work, I’ve taught high school design and digital media, where I guided students through creative problem-solving and real-world design processes. That experience strengthened my belief that great design starts with empathy, clarity, and collaboration.

 

I approach every project as a partnership—listening closely, thinking critically, and designing with intention to bring ideas to life through smart, engaging visual solutions.

© 2025 by Michael G. Chaszczewski

bottom of page